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More customers answer when there’s something in it for them. With rewards, a journey offers a gift card for replying (“answer 3 quick questions and get a MX$100 gift card”), Boom checks each conversation against your rule, and the ones that qualify wait in Drafts for someone on your team to approve. Only then is the gift card ordered and sent. The money never passes through Boom. Rewards are paid from your own Tremendous account, and the customer picks how to redeem it from the options for its currency, such as Amazon, PayPal or, in USD, a prepaid Visa.
Every reward is approved by a person. There is no automatic sending yet.

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Before you start

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1. Connect Tremendous

  1. Go to Settings › Rewards and choose Connect Tremendous.
  2. Tremendous opens its sign-up in a new tab. Create the account with a work email and your legal business name (the one on your tax registration).
  3. Tremendous runs a compliance review, which typically takes a few business days. The page shows Under review and updates itself when they finish.
When the review passes, the page shows your account and its Available balance. One Tremendous account is connected per organization. The teammate who connects it is the one who manages funds in Tremendous; everyone else sees who manages it. If Tremendous rejects the account, the page shows their reason and what to change before you choose Try again.

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2. Add funds

Rewards are paid from the account’s balance. Choose Add funds next to the balance to open Tremendous and top it up. Boom keeps an eye on it for you:
  • The balance in Settings › Rewards turns amber when it can’t cover the rewards waiting for approval.
  • In Drafts, a pending reward shows a warning when the balance falls short.
Turn on auto-reload or a low-balance alert in Tremendous, so a campaign never stops because the balance ran out. An approval the balance can’t pay is refused by Tremendous and the reward is not sent.

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3. Create the reward message (WhatsApp only)

On WhatsApp, the reward link is sent with a message template that WhatsApp reviews first. You need one on each WhatsApp account that sends rewards.
  1. In Settings › Rewards, find Reward message on WhatsApp. It appears once Tremendous is connected, with one row per WhatsApp account.
  2. Choose Create on the account your journey sends from.
  3. The row shows In review until WhatsApp approves it, which typically takes about a day, then Ready.
The message is in your organization’s language (Settings › Language): English, Spanish or Portuguese. If WhatsApp rejects it, the row shows Rejected with WhatsApp’s reason and a Try again button. Creating it needs the same permission as connecting Tremendous. Sending the reward by email doesn’t need a message: Tremendous emails the gift card to the customer.

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4. Add a Send reward step to your journey

In the journey builder, add Send reward (under Rewards) where the customer has earned it, usually after the conversation that asks your questions. Then fill in: Connect its three outputs: Reward sent, Not eligible and Error. Rejected is optional; a rejected reward ends the run if it isn’t connected. Mention the reward in your first message. That is what gets people to reply. The builder reminds you when the journey’s first message doesn’t mention it. Write the rule about what the customer did, never about what they thought. “Answered the three questions” is fine; “said they liked the product” makes the reward depend on a positive opinion, which review platforms and consumer law treat as buying reviews.

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5. Set a budget (optional)

Each campaign or initiative with a reward step gets a Rewards page in its sidebar. Under Budget, choose Set to cap what it can spend. An approval that would go over the budget is refused, and the reward keeps waiting in Drafts. The budget uses one currency, the same as the reward step. The same page shows what has been Sent and what is Waiting for approval.

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6. Approve rewards in Drafts

When a customer qualifies, a reward draft appears in the initiative’s Drafts tab. Once a reward is waiting, the tab shows All, Messages and Rewards: open Rewards to see only rewards. Each one shows the amount, who gets it, your Who qualifies rule, Boom’s one-line reason, and the last messages of the conversation.
  • Approve and send orders the gift card from Tremendous and sends it.
  • Reject sends nothing.
  • In the By template view, Approve all… approves every reward from the same step at once.
Approving spends money, so it needs permission to send rewards: Owners and Admins have it.

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What the customer gets

  • WhatsApp: a message with their reward link, in the same conversation.
  • Email: an email from Tremendous with the link.
The link opens Tremendous’s redemption page, where they choose from the options for the reward’s currency: in USD a prepaid Visa, Amazon, PayPal or a bank transfer; in MXN Amazon México, PayPal, Google Play, Uber or Uber Eats, and Razer Gold (each with its own minimum amount).

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Rules Boom applies

  • One reward per person per enrollment. A second reward step, a loop back through the step, or a reward someone already sent takes Not eligible, and nothing is ordered.
  • Every reward is reviewed. Nothing is ordered before someone approves it.
  • Email delivery needs an email. Customers without one take Error and get nothing; the builder warns you before you publish.

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When a reward doesn’t go out

The customer’s journey timeline says why. The common reasons:

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API and MCP

Reward steps are part of the journey definition, so you can add one with the journey tools over MCP (SEND_REWARD in Journeys). Pending rewards are drafts on the REWARD channel: list them with drafts_list and approve or reject them with drafts_decide, with the same permission check as the app.

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Not covered yet

Rewards pay in USD or MXN only, and every reward needs a person to approve it.